WTF is the difference between PRODUCT and BRAND?

It’s not just a shoe. It’s an Air Jordan. It’s not just a gaming console. It’s the PlayStation V.  It’s not just a handbag. It’s a Hermes.  GOOD CONTENTdrives traffic. GREAT CONTENT brings out the best in any product and drives SALES. PRODUCT + CONTENT = BRAND.  Branding is everything.  You think that one will …

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